Say Hello To Our Team

Derek Cook | CFO

Since 2005, Mr. Cook has provided invaluable expertise with his dedication and leadership in helping to develop Better ATM™ Services from an idea to a company with proven products. As Chief Financial Officer that leadership continues as Mr. Cook has also overseen the legal aspects of Better ATM Services, Inc.’s development. A successful entrepreneur with deep experience in start-ups as well as executive and financial management, Mr. Cook is the President and Owner of 1st Integrity Mortgage, LLC, CW Motors for which he serves as President and Owner and is a majority owner of two popular restaurants in Phoenix. Current line management of these businesses perform daily activities to allow Mr. Cook to continue to devote himself to his roles as Chief Financial Officer and Member of the Board of Directors for Better ATM Services.

David Schnepf | VP of Marketing

Mr. Schnepf brings more than 20 years of domestic and international sales and marketing experience to his position as Vice-President of Sales and Marketing. In his most recent role at Assurance America Insurance Company of Atlanta, Georgia, he was the key relationship leader over some 200 independent insurance agencies with responsibilities for establishing marketing and sales plans, goals, and information systems for tracking and managing performance. Mr. Schnepf’s initiatives resulted in a greater than 100% increase of sales in his territory and drove major increases in the quality of fulfillment of those sales resulting in increased profit margin assurance. In previous positions, he introduced new programs into multiple states and executed initiatives to enter new markets.

Dustin Smith | VP of Strategic Initiatives

 Dustin Smith has over ten years of experience in helping entrepreneurial organizations commercialize new products and services. He joins Better ATM from PIU Management, where he helped lead the operations team to develop and implement a new set of store-level and corporate operating procedures that shaped a 200-unit children’s entertainment startup operation into a professionally managed organization. While at PIU Management, Mr. Smith was also responsible for conceptualizing and launching new product initiatives and implementing a plan to create a defensible market position for the company’s brands. Since 2003, Dustin has provided management consulting services to entrepreneurial companies, assisting with strategy development, market identification, process improvement, business plan writing, pro forma financial data creation, price structuring, and more in industries ranging from technology and entertainment to biotech and food manufacturing. Dustin graduated from the W.P. Carey School of Business at Arizona State University in 2004 with a bachelor’s degree in Accountancy and in 2005 with a master’s degree in Accountancy and Information Systems. He received his M.B.A. in 2007 from UCLA Anderson School of Management. 

Alan Steinberg | CEO & Chairman

Mr. Steinberg has over 30 years of leading edge experience at Intel Corporation, DevelopOnline, Axon Technology, and Deepdive Technologies in marketing, technology, program management, key customer management roles, and CEO positions. He was a major player in the development of European Teletext, Compact Disc, I20 I/O, 8051 Family, i960 Family, PCM Memory, Data Discovery Platform, and Semantic Search Platform. He has managed many high profile industry product across many architectures and contributed directly to the growth in text data search, modular computing, embedded processors, personal computing, high performance servers, and PDAs. Alan focuses primarily on deploying new capabilities and expanding market penetration of new technologies into high volume.
 
 

Dan Behrendt | Board Member

Mr. Behrendt is a skilled CFO familiar with the requirements of publicly traded companies and the complexities of high technology ventures. He has handled turnaround situations and has provided senior corporate leadership contributing to strategic initiatives that have yielded significant growth during his 9 years of leadership at TASER, which has become the preferred electronic weapons system for over 18,000 law enforcement entities in 40 countries. Dan’s extensive corporate expertise has been built on senior positions with high tech companies including Teledyne, PCC Airfoils, and Babcock and Wilcox. He has also worked with Arthur Anderson and Company.

Derek Cook | CFO

Since 2005, Mr. Cook has provided invaluable expertise with his dedication and leadership in helping to develop Better ATM™ Services from an idea to a company with proven products. As Chief Financial Officer, that leadership continues as Mr. Cook has also overseen the legal aspects of Better ATM Services, Inc.’s development. A successful entrepreneur with deep experience in start-ups as well as executive and financial management, Mr. Cook is the President and Owner of 1st Integrity Mortgage, LLC, CW Motors for which he serves as President and Owner and is a majority owner of two popular restaurants in Phoenix. Current line management of these businesses performs daily activities to allow Mr. Cook to continue to devote himself to his roles as Chief Financial Officer and Member of the Board of Directors for Better ATM Services.

Howard Green | Board Member

Mr. Green has been instrumental in major turning points for products, technologies and the marketing of telecommunications and technology companies. His international and domestic experience features senior executive positions for globally recognized companies including IBM, Apple, and Sprint. An expert in venture backed start-ups, he has led global sales alliances with domestic and international organizations, creating franchise markets for internationally recognized product lines including Apple’s QuickTime multimedia technologies, as well as building capacities for product management and engineering. He has served on the Board of Directors of Apple/ISS, a joint research initiative with the government of Singapore, and is the founder of the Apple Business Consortium.

Daniel R. Oberan | Founder

Mr. Oberan is the founder of Better ATM Services and brings extensive experience in improvement of systems that deliver products, tactical planning, and comprehensive knowledge of all matters related to the business of the organization, Before founding Better ATM Services, Mr. Oberan co-owned and managed a financial direct marketing firm, ALCD, providing counsel to more than 140,000 customers. Mr. Oberan’s background also includes purchasing and materials management in the aeronautics industry. Currently, Mr. Oberan is pursuing diverse business interests while continuing to provide counsel to Better ATM Services.

Mark Olson | Board Member

 Mark Olson is a Silicon Valley veteran who spent more than 25 years with Intel Corporation, where he built a reputation for achievement in product development, product management, marketing management, and numerous additional management roles. He had a leading role in product definition for many of the peripheral components, which have subsequently been integrated into the PC chipset business. His domestic and international experience includes his role in driving key strategy that put Intel into the Xerox/DEC/Intel consortium that became a commercial success and an industry standard. He is credited with influencing the development of the Microsoft Windows ecosystem and Hollywood’s content support for Intel’s architecture. He subsequently set up and led a multinational managed internet hosting business across Asia. Olson has served on the Board of Directors for the Intel Alumni Network. 

Alan Steinberg | CEO & Chairman

Mr. Steinberg has over 30 years of leading edge experience at Intel Corporation, DevelopOnline, Axon Technology, and Deepdive Technologies in marketing, technology, program management, key customer management roles, and CEO positions. He was a major player in the development of European Teletext, Compact Disc, I20 I/O, 8051 Family, i960 Family, PCM Memory, Data Discovery Platform, and Semantic Search Platform. He has managed many high profile industry product across many architectures and contributed directly to the growth in text data search, modular computing, embedded processors, personal computing, high performance servers, and PDAs. Alan focuses primarily on deploying new capabilities and expanding market penetration of new technologies into high volume.